Privacy Policy

Effective Date: October 11, 2026 Last Updated: October 11, 2026

1. Introduction

Braintree Health Partners LLC (“Braintree,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal and health information entrusted to us. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use our mobile diagnostic services, our websites (including braintreehealth.org and related pages and subdomains we operate, such as our provider briefing pages), and our associated digital tools and communication systems.

Braintree provides mobile concussion and traumatic brain injury (TBI) diagnostic services throughout Florida. We do not operate patient clinics. Our team performs diagnostic testing at participating healthcare provider practices and returns physician-reviewed diagnostic reports to the referring provider.

This policy complies with applicable U.S. privacy laws, including the Health Insurance Portability and Accountability Act (HIPAA) and the California Consumer Privacy Act (CCPA) where applicable.

2. Information We Collect

a. Healthcare professional and business contact information

When a healthcare professional or practice staff member books a provider briefing, contacts us, or works with us as a referral partner, we may collect business contact information. This includes name, business email address, business phone number, practice name, practice location, and profession or role.

b. Patient information (diagnostic services)

When we provide diagnostic services to a referred patient, we may collect: - Name, date of birth, address, phone number, and email - Emergency contact information - Payment, billing, insurance, or lien-related information - Medical history and clinical information relevant to testing - Physician referrals - Diagnostic test results and related reports - Appointment and testing history

Patient information is collected and handled through our clinical and billing processes. It is not collected through our marketing or provider briefing pages.

c. Scheduling information

Provider briefings are scheduled through Calendly. When you book, Calendly collects the information you enter (your name and email address) and the date and time you select. If you arrived from one of our campaigns, Calendly may also receive campaign information from the web address (see Section 2d).

d. Technical, usage, and campaign information

When you visit our websites, we and our service providers may automatically collect: - IP address, browser type, and device information - Pages visited and general website usage information - Campaign parameters included in the web address, such as utm_source, utm_medium, utm_campaign, utm_content, and utm_term

On our provider briefing pages, campaign parameters are stored in your browser for up to 90 days and passed to Calendly with your booking. This tells us which campaign led to the booking. These parameters describe marketing campaigns. They do not contain health information.

Our website hosting platform and embedded services (such as Calendly) may use cookies or similar technologies needed to operate. Certain pages of our website may use the Meta Pixel, a tool provided by Meta Platforms, Inc., to measure visits (see Section 8). You can block or delete cookies through your browser settings; some features may not work as intended if you do.

Patient information on marketing pages. Our provider briefing and marketing pages are intended for healthcare professionals. They are not designed to collect patient information. Please do not enter patient names or health information on these pages or in the scheduling tool. We do not place patient information in our marketing tools.

3. How We Use Information

We use information to: - Provide our diagnostic services and deliver physician-reviewed reports to referring providers - Schedule and coordinate testing with referring practices - Schedule and conduct provider briefings, and communicate with healthcare professionals about referral partnerships - Communicate appointment updates - Process billing, insurance, or lien-related documentation - Coordinate with referring providers, and with attorneys or representatives when properly authorized - Understand which campaigns lead to provider briefings, and improve our websites and communications - Comply with legal obligations

Braintree does not sell, rent, or trade your personal or health information.

We share information only as necessary with: - Referring providers and other authorized healthcare professionals, for diagnostic services, care coordination, or billing - Your designated attorney or representative, when authorized (for example, under a Letter of Protection or Assignment of Benefits) - Service providers that support our operations, including: - Calendly, for provider briefing scheduling - Google (Google Workspace and Google Meet), for email, calendar, and video briefings - GoHighLevel (LeadConnector), for website hosting and business contact management - Regulatory agencies, law enforcement, or others when required by law

Third-party services process information under their own terms and privacy policies.

5. Data Security

We maintain administrative, technical, and physical safeguards designed to protect information from unauthorized access or disclosure. These include secure cloud systems, encrypted transmission, access controls, and workforce privacy training. No system is completely secure, and we cannot guarantee absolute security.

6. Your Rights

Depending on applicable law, you may have the right to: - Access or request copies of information we hold about you - Request corrections - Request restrictions on certain uses or disclosures, as permitted by law - Request deletion of personal information, where permitted by law - Opt out of marketing communications

Submit requests to [email protected] or by mail to: Braintree Health Partners, Privacy Officer 690 Main St #1136, Safety Harbor, FL 34695

7. Retention of Information

Clinical and diagnostic records: retained as required by applicable federal and state law, typically for a minimum of seven (7) years, unless otherwise required by law.
Healthcare professional business contact and scheduling information: retained for up to three (3) years after our last interaction, unless a longer period is required by law. Calendly also retains scheduling records under its own policies.

8. Websites, Advertising, and Marketing

Our websites and campaigns may link to third-party sites. We are not responsible for their privacy practices.

Our provider briefing pages and our /tbi-briefing page do not use the Meta Pixel. Certain other pages of our website may use the Meta Pixel to measure visits. On those pages, the pixel is intended to collect standard page-visit data, such as the page address, browser and device information, and Meta cookie identifiers. We do not intentionally send patient information or health information to Meta, and you should not enter patient information on our marketing pages. You can manage ad preferences in Meta’s Accounts Center and opt out of interest-based advertising from participating companies at optout.aboutads.info. If we place advertisements on third-party platforms, those platforms may report aggregate results (such as impressions and clicks) under their own policies. We measure briefing bookings through Calendly using the campaign parameters described in Section 2d. If we add other advertising or analytics technologies in the future, we will update this policy first.

We may use de-identified or aggregated information for analytics and service improvement. If you receive marketing communications from us, you may opt out at any time using the “unsubscribe” link or by contacting us.

9. Children’s Privacy

Our websites are not directed to children under 18. We do not knowingly collect personal information from minors through our websites. Diagnostic services for minors are provided only with appropriate parental or guardian authorization.

10. Updates to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a new “Last Updated” date.

11. Contact Us

Braintree Health Partners, Privacy Officer 690 Main St #1136, Safety Harbor, FL 34695 Phone: 813-709-3771 Email: [email protected]

Hours: Diagnostics available 7 days a week, holidays excepted. Available 24 hours by arrangement.